Marketplace issue management
A closed case is not a resolved issue.
Case Layout is an issue-management platform for Amazon Seller Central and Vendor Central. It keeps the underlying business problem open, with an owner, a root cause, and a financial impact, long after Amazon has closed the case.
Before & after
What changes when the issue becomes the primary record
Most Amazon teams manage cases. Case Layout manages the business problem underneath them.
A closed case is not a resolved issue
Before
- Amazon marks the case closed and the thread is archived.
- The same listing suppression, chargeback, or shortage returns days later.
- There is no record of what was actually fixed.
After Case Layout
- The issue stays open until the business problem is verified resolved.
- Track root cause, financial impact, and a real verification window.
- Every reopened case adds to the same issue history, not a new mystery.
One place for every case, across every Amazon surface
Before
- Seller Central cases, Vendor Central disputes, and emails live in separate tabs.
- Screenshots, ASINs, and case numbers are scattered across spreadsheets.
- No one can see which cases belong to the same business problem.
After Case Layout
- One issue holds multiple Amazon sub-cases with their own timelines.
- Attach product images, URLs, ASINs/SKUs, and files to the issue record.
- Track Seller Central, Vendor Central and Brand Registry cases together on the same board.
Clear ownership and status on every case
Before
- Cases sit unanswered because no one knows who is responsible.
- Priority is a guess and status is whatever Amazon last said.
- Internal notes and customer responses get lost in email threads.
After Case Layout
- Assign each case to a teammate and set Open, Completed, or Declined status.
- Flag priority so the urgent work rises to the top.
- Every internal note is signed by the logged-in user and linked to attachments.
See exposure, workload, and progress in real time
Before
- Leadership has no number for open revenue exposure across Amazon issues.
- Managers cannot see who is overloaded or which cases are stalled.
- Reporting is manual and already out of date by the time it is shared.
After Case Layout
- Dashboard KPIs show open issues, open exposure, completed, and failed cases.
- Click any KPI to see the underlying issues or cases and filter by date.
- Team workload shows open, completed, and failed assignments per teammate.
What it covers
Built first for Amazon Seller Central and Vendor Central
One board for both surfaces, because the same business issue often crosses between them.
Seller Central
- Listing suppressions and ASIN reinstatements
- Account health, policy notices, and appeals
- FBA inbound, reimbursement, and inventory defects
- Buy Box loss and pricing errors
Vendor Central
- Shortage claims and chargeback disputes
- PO cancellations and fill-rate issues
- Invoice discrepancies and remittance gaps
- Catalog and item-setup errors
Built to expand
Any marketplace channel can be added easily
Case Layout starts with Amazon because that is where the pain is most acute, but the underlying model works wherever your business sells.
Channel-agnostic structure
Issues, cases, timelines, and assignments are not hard-coded to Amazon. A new marketplace becomes a channel label with its own case types and workflows.
Configurable categories
Each organization can define its own channels, issue categories, and case reasons. Add Walmart, Shopify, TikTok Shop, or any other surface without engineering work.
One board, every surface
The same board, dashboards, and reporting can roll up issues across every channel your team manages, so nothing lives in a silo.
Founder story
Built by an Amazon operator
I’m Nathan Sweet, an e-commerce leader with more than 13 years of experience managing D2C and marketplace businesses.
I built Case Layout around a problem familiar to Amazon teams: cases are often marked closed while the underlying listing, inventory or financial issue remains unresolved.
Case Layout is the system I wanted as an operator, one place to connect related cases, preserve their history, assign ownership, and verify that the business problem is genuinely fixed.
Open the board
Stop closing cases. Start resolving issues.
Bring your Amazon accounts onto one board and hold every issue until it is verifiably gone.